Impossible, Possible
The brief
I worked with the Royal National Orthopaedic Hospital Charity to launch its ‘Impossible, Possible’ campaign, which coincided with a visit from its Patron, HRH Princess Eugenie to the Prosthetic Rehabilitation Unit at the hospital. In addition to supporting with the campaign media launch, I worked with the charity on an ongoing capacity to build up a bank of patient case studies, alongside fundraising and key milestone stories over a 10 month period.
Impact
Coverage was secured in 15 media outlets including Hello, Mail online, OK!, Woman&Home, Daily Express, and Tatler, reaching an audience of over a quarter of a million people.
Client
The Royal National Orthopaedic Hospital Charity
BluebirdPR Ltd is a registered company number: 08836138
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