Truth Be Told

Man with secondary breast cancer

The brief

We provided PR support for Make 2nds Count ‘Truth be Told’ campaign, as part of Breast Cancer Awareness Month. . This involved pitching 15 case studies to local and national media as well as drafting a poll based main press release for general distribution. To help amplify this we secured celebrity support to share about the campaign on social media.

Impact

Coverage included real life stories of some of the case studies shared in national outlets such as The Sun, The Daily Express, Daily Mirror, Daily Record, Chat magazine and Best magazine as well as 18 pieces of regional coverage of the main press release and poll results.

Client
Make 2nds Count

"Sarah is a brilliant PR professional and we have hugely benefitted from her expertise in our recent campaign for Breast Cancer Awareness Month. She is passionate, organised, proactive - and achieves great results! Sarah felt like an extension of our marketing and comms team from the get go. It is without hesitation that I would totally recommend using Bluebird PR and I look forward to working with Sarah in the future.”

Clare Cox, Marketing and Communications Manager, Make 2nds Count


BluebirdPR Ltd is a registered company number: 08836138

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